Problem statement
Commercial handoff friction slows the move from opportunity conversion to execution readiness.
IronKernel Platform
Commercial to execution
Commercial handoff friction drops when conversion and execution planning are connected by shared identifiers.
Target outcome
Converted commercial records move into execution with less re-entry and clearer ownership.
Persona focus
- CEO and Business Owner
- Operations and Dispatch Manager
- Billing and Finance Lead
Power pairs
Zero-to-Onboarded
Formula: CRM -> TMS
Revenue-to-Execution
Formula: Execution-Aware Sales -> Load Lifecycle
Workflow map
Follow these steps to validate how this solution moves across product and feature boundaries.
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Step 1
Qualify inbound demand quickly
Intake and qualification workflows normalize inquiry context for downstream conversion.
Open related route -
Step 2
Provision operational context at conversion
Conversion and provisioning workflows pass canonical identifiers into execution systems.
Open related route -
Step 3
Launch execution without re-entry
Load lifecycle planning consumes converted context to reduce manual handoff rebuilds.
Open related route
Linked pathways
Validation checklist
- Closed-won context maps directly into execution setup.
- Commercial and operational identifiers remain consistent.
- Handoff latency from conversion to planning is reduced.
Proof model
Solution-level proof
CRM modules support intake processing, route projection, and qualification lifecycle evidence.
verified
docs/products/crm/product.md · Module Catalog > Intake & Qualification
Code: backend/services/crm/internal/modules/intake
Contract: proto/crm/intake/v1
CRM intake and qualification flows are implemented in dedicated modules and contracts.
verified
docs/products/crm/product.md · Module Catalog > Intake & Qualification
Code: backend/services/crm/internal/modules/intake
Contract: proto/crm/intake/v1
Continue evaluation
Move to adjacent solution routes or open product modules for deeper feature-level checks.